Core Skills Analysis
History
- Students learn about the history of Hershey and how Milton S. Hershey's vision shaped the town and its community.
- Understanding the role of Hershey in the industrial revolution and its impact on American society.
- Exploring the timeline of Hershey's growth from a small company town to a global chocolate empire.
- Analyzing the influence of Hershey's philanthropic efforts on education and public welfare.
Business Studies
- Exploring the business model of Hershey's chocolate company and its approach to production and marketing.
- Understanding the concept of brand loyalty through the case study of Hershey's in the chocolate industry.
- Analyzing the economic factors that contributed to Hershey's success as a leading chocolate manufacturer.
- Learning about product diversification and expansion strategies employed by Hershey over the years.
Tips
To further enhance the learning experience from the Hershey Museum activity, students can consider conducting interviews with local residents to gather more insights into the impact of Hershey on the community. Additionally, organizing a small exhibition showcasing the history and evolution of Hershey's products can offer a hands-on approach to learning about business and marketing strategies.Book Recommendations
- Hershey: Milton S. Hershey's Extraordinary Life of Wealth, Empire, and Utopian Dreams by Michael D'Antonio: This book provides a detailed account of Milton S. Hershey's life, from his humble beginnings to the creation of the Hershey Chocolate Company and his philanthropic endeavors.
- Chocolate Wars: The 150-Year Rivalry Between the World's Greatest Chocolate Makers by Deborah Cadbury: A fascinating read on the history of the chocolate industry, including the competition between companies like Hershey and Cadbury.
- History of Hershey: The Sweetest Place on Earth by Pamela Cassidy Whitenack: This book delves into the history of Hershey, Pennsylvania, exploring its growth and development alongside the Hershey Chocolate Company.