Core Skills Analysis
Visual Arts and Design
Kaden created product labels in Canva for Crazy Choco and incorporated the business logo into the designs. This gave Kaden practice arranging visual elements to create a label that connected the product with its brand. Kaden also explored how a digital design tool could be used to create finished visual materials. Through the activity, Kaden applied creativity and design choices to a practical project.
Business and Entrepreneurship
Kaden designed product labels for Crazy Choco, connecting the labels to a named business and its logo. This helped Kaden explore how branding can give a business’s products a recognizable identity. Creating a label also introduced Kaden to packaging as one way businesses present their products to customers. The activity linked a creative task with a practical element of running a business.
Technology and Digital Literacy
Kaden used Canva to create product labels, gaining experience with a digital platform for visual communication. Kaden brought together label content and the Crazy Choco logo within a digital design. This supported practice in using technology to make a purposeful, shareable design. Kaden also saw how digital tools can help turn a business idea into a visual product asset.
Tips
Build on Kaden’s label design by looking at real product packaging and discussing how color, text, and logos help customers recognize a brand. Invite Kaden to sketch a few alternative Crazy Choco labels by hand, then compare them with the Canva version and explain the design choices. As a practical extension, create a mock product display using the labels and ask Kaden to describe the intended customer and what the packaging communicates. Finish with a short reflection on how the logo and label work together to represent the business.Book Recommendations
- The Art of Looking Sideways by Alan Fletcher: A visual exploration of design, images, and ideas that can encourage close observation and creative thinking.
- Graphic Design: The New Basics by Ellen Lupton and Jennifer Cole Phillips: An illustrated introduction to graphic design principles, including visual composition and the use of design elements.
Try This Next
- Label design challenge: Make two alternate Crazy Choco labels and write one sentence explaining the visual choices in each.
- Packaging observation worksheet: Compare three real product labels, noting their logos, colors, and text.
- Logo-and-label sketch: Draw how the Crazy Choco logo could appear on a small, medium, and large package.
- Brand quiz: Ask, “Which parts of a product label help someone recognize the business?”