Objective
By the end of this lesson, you will learn how to market a cupcake business and create your own marketing plan.
Materials and Prep
- Paper
- Coloring materials
- Imagination
- Enthusiasm
No prior knowledge needed, just come ready to have fun!
Activities
- Create a Cupcake Business Name: Think of a catchy name for your cupcake business. Draw a logo for your business.
- Design a Cupcake Menu: Draw pictures of the different types of cupcakes you will offer and write down the prices.
- Market Your Business: Create a poster advertising your cupcake business. Include your business name, menu items, and contact information.
- Role Play: Pretend to be a customer and practice selling your cupcakes to family members.
- Cupcake Tasting: Bake some cupcakes and have a taste test with your family. Ask for feedback on your flavors.
Talking Points
- What is marketing? "Marketing is how we tell people about our business and convince them to buy our products."
- Why is a business name important? "A good business name helps people remember us and makes them curious about what we offer."
- How can we attract customers? "We can attract customers by making our posters colorful and exciting, so they want to try our cupcakes."
- Why is customer feedback important? "Customer feedback helps us improve our cupcakes and make sure our customers are happy."
- What is a logo? "A logo is a special picture that represents our business. It helps people recognize our brand."